Friday May 28, 2021 07:00 PM GMT + 7

Muhammad Ryan: Hi everyone and welcome to the AMA on Forum Crypto Moonlight Official Group We’re honored to host an Ask-Me-Anything session with @mogulproductions

welcome to our community

Gorav Seth: Thanks for hosting me.  Great to be here

Muhammad Ryan: I will explain a little about the AMA segment this time,

Segment 1: project introduction

Segment 2: Question Twitter

Segment 3: Live Question

Before moving on to segment 1, could you please tell us a little about your background

Gorav Seth: Sure.  I have spent my career as an investment banker and venture capitalist, spending over 12+ years in the space.  I’ve raised over $4 billion for public and private companies, and spent a lot of time incubating early stage businesses.  I’ve also spent nearly 20 years in the film & tv industry, managing hollywood actors and helping finance independent films.


Q1, Can you explain a little about the Mogul Production project to our community?

Gorav Seth: Mogul is a DeFi & NFT platform for the film and entertainment industry. The project was in development for over two years and just recently launched our first iteration of the platform on February 18th.  We now have nearly 50k users that have joined the platform since our launch and that number continues to grow every day.

Mogul is platform we have built to disrupt and democratize the film & entertainment industry.  It is the future for independent creatives & filmmakers, acting like a “launchpad for independent films.”  Our goal is to help democratize the space and provide better access, transparency and interaction with the fans who ultimately consume the content created. Our platform takes submissions of films looking for financing, reviews them for creative and commercial aspects and then, puts them up in our showcase so our community can interact and vote on the projects they want to see made. Ultimately, films that are financed by the Mogul community benefit by garnering a loyal fanbase that has been involved alongside the project from pre-production to distribution.

Since we started this project, we have attracted an incredible team of film industry advisors that have won awards and worked with the top people in entertainment.  We have film industry participants in our advisory team including award winning producers, professional actors that have had box-office hit movies/tv shows and senior business professionals that have worked with major studios such as Netflix, Amazon, Sony, and Lions Gate and have won Oscars and Emmy’s for their work.

We want to build products and provide services that allow the film industry stakeholders to utilize blockchain in a frictionless manner, so it can be utilized properly to optimize how things are done.  We have initially focused on blockchain-native users with a lot of success and will soon be transitioning, once our mainstream onboarding products are ready, to marketing in more traditional mediums to onboard more film industry users.  We have an amazing number of core users and an active community that will only keep growing.

Q2, Could you please tell me just a little more about the team and some of their backgrounds? I have personally seen many projects launch with inexperienced team members, and some of those didn’t go so well due to easily avoidable mistakes.

Gorav Seth: I’m incredibly proud of the team Mogul has built so far.  Mogul has a team of Hollywood, award winning veterans and financial titans.

We have managed to attract people such as Cindy Cowan who is behind 4x Oscar-winning films such as Traffic starring Benicio Del Toro.  She has worked with some of the biggest names in Hollywood like Robert De Niro, etc.  Another person we have is David Cormican, who is an Emmy-nominated producer.  He’s produced dozens of films and also  produced the first Netflix original deal from Canada. Mogul’s film team has worked with some of the largest studios and distributors in the industry and have deep connections within Hollywood.

We have also have people such as Paul Sparkes, who’s been behind a number of extremely successful business and has an incredible background that speaks to the pedigree of our team.  Paul has worked directly with the prime minister of Canada, after which he was a senior executive with Canada’s largest media company.  Following that, he founded Difference Capital, which raised $100m before getting sold to MOGO (which is listed on the NASDAQ and TSXV stock exchanges and worth over $600m).  Paul sits on various boards including Thunderbird Entertainment, which produced hundreds of tv shows, animation, etc and also distributes its own content.

Q3, Indonesia is a very big market, the enthusiasm for Crypo here is very good, my question is: is there a special program or promotion for Indonesian users to use/invest in your platform?

Gorav Seth: First and foremost, Mogul is a global platform.  We aim to be inclusive of fans and users anywhere in the world.  It doesnt matter where you are, you can still participate and help to vote/finance movies you want to see made.  You can earn amazing rewards and experiences including things like flying to the movie set to meet the stars, have lunch with the cast of the movie, get a part of the movie or a producer credit.

We also have a farming yield program where users can stake their $STARS tokens to get a very attractive yield.  Right now, we have a STARS/ETH pair farming program on that earns you nearly 200% APR return.

Keep an eye on Mogul because we are offering lots of reward programs and contests to get the community involved.  We launched the biggest reward for any crypto project a couple of weeks ago, where we had a community voted NFT painting that was broken into pieces and distributed to early stars token holders. Anyone who can collect 95% or more of those NFTs can win over $1m .

Q4, What kind of security does the Mogul Production project use to secure investor data?

Gorav Seth: Mogul views security of our users is as number #1 priority.  Given that we are a product-driven company looking to disrupt one of the largest industries in the world, Mogul did not build and test our platform in a vacuum.  Once a smart contract is deployed, they are immutable, and a vulnerability can be incredibly costly to our community and Mogul’s growth.

I’m sure everyone has seen but nearly every week in the blockchain industry, there’s been a smart contract exploit, and that’s why we have done everything in our power to ensure that every contract we deployed passed a thorough an audit.

Mogul scored perfectly on all of our audits.

Q5, NFT is busy talking about by cryptocurrency lovers, Does Mogul Production have an NFT? Then what is the use of the NFT?

Gorav Seth: Yeah, we are going to be releasing a fully functional NFT platform for the entertainment industry soon, so keep a look out.

As a matter of fact, we had an amazing event yesterday called Proof of Origin with over 120k people that streamed it online.  We had a famous Marvel artist who is on our team, Rob Prior.  He made a community voted painting during the live stream, which we turned into an NFT and then he burned the physical copy.  As such, that original artwork piece only lives on as an NFT.  We are having a live auction now on our platform.  Users can bid on this painting – the auction ends later today.  Last I checked, the highest bid so far was almost 1.5m STARS which is almost US$75k.

Here’s a link to yesterday’s live stream.


Q1. From @RamonPila25  : It’s amazing how many endorsements Mogul has built. I would like you to tell us which of them has made the biggest changes for the better within their ecosystem?

Gorav Seth: Endorsements meaning partners? If that’s the question, Mogul has partnered with some of the best companies in blockchain, including Chainlink, Polygon, Biconomy, GD10 Ventures, Blocksync Ventures, Moonwhale Ventures, Avisa Ventures, ChainGuardians, and more. Their role in partnering ranges from key infrastructure partners to advisory and incubation services to help Mogul reach its goal of onboarding the masses of the film industry to blockchain technology.  It’s hard to point to anyone partnership, but we are working on forging new ones every day that will help expand the ecosystem, increase the utility and drive value for our token holders and industry stakeholders.   For instance, we just announced a partnership with AIOZ, which allows us to guarantee distribution for any film we finance.  AIOZ is a fully decentralized blockchain based distribution company for media/content, allowing it to be low cost, easy to use and very valuable for films that want to get and track their film distribution to as wide an audience as possible

Q2. From @HanceerBurak : Mogul Quadratic Voting was created to encourage users to vote on films and governance proposals fairly. To cast votes, users must stake tokens.  What does the Mongul team have in place to guard against undue influence from large token holders?

Gorav Seth: Our quadratic system provides instant liquidity that allows users to always have liquidity for their tokens.  Everything is pretty transparent on the blockchain and we have over 2000 token holders that participated in our access pass and token sale.  I’m not overly technical so I would have to have the tech team answer, but I believe there’s a system in place that limits the ability for large token holders to provide undue influence on the voting of films

Q3. From @EbrahimKholil42 : How do you keep the ecosystem going in your project?.. and what are your plans for future innovations?

Gorav Seth: We are continuing to work with film and entertainment industry professionals and leaders to expand our ecosystem.  Given this is a fan driven platform, we are also actively taking feedback from our community members to implement development of tools that benefit the community and the industry execs

We plan to be the ‘de-facto’ or industry standard token for Hollywood and the entertainment industry. Given our partnerships and some of the things we have in our pipeline, I think we are well on our way to achieve that even though we are just getting started.  We plan to fund a few community voted films over the next couple of months and that will be a game-changer since we are the first ones in the world to do this via a DeFi platform that’s fan-driven.

Q4, From @Cristubista : Among the options available for the STARS token, highlight spend. Does Mogul offer exclusive services for fans, or regular services at reduced prices, for your community? Will there be any marketplace in the future with merchandising or something similar?

Gorav Seth: One of the biggest drivers of value will be the ability to earn interesting experiences & rewards for fans on our platform.  Things like getting parts in movies or spending a day on the film set with the stars, etc, etc.

the $STARS tokens are used as an in-app currency that users can use for various things relating to the film side or even the NFT side as I mentioned about the auction we have going on right now

Mogul will burn 50% of the tokens that are received on the platform, so this helps the token value by providing deflationary pressure on the token by taking $STARS tokens out of circulation

Q5. From @costurera3000 : In a world dominated and almost controlled by streaming services, how does Mogul hope to fight with the big companies and producers to have space in the market and community?

Gorav Seth: I think one of the biggest competitive advantages is that we focus on giving power back to the fans and audience.  None of the streaming services out there take any feedback or give any control to the audience.  They also exploit the filmmakers and provide very little revenue to them.  You’ve probably noticed the abundance of content that’s been made by platforms like Netflix.  They make so much content, but most of it falls flat because audiences dont like the majority of content provided

Mogul not only gives power back to the audience by making them a part of the entire filmmaking/producing process from inception, but also provides complete transparency that is unique to the industry when it comes to independent film finance


Q1 From @qivnn : All venture capital funds have experts who determine the potential of a company, but how enriched is the team of experts that will be part of the fund and how involved will the community be in the decisions of the investment fund?

Gorav Seth: We have people on both sides that can help drive value for Mogul.  We have film industry executives with domain expertise that have financed and produced films.  These people help filter the projects that are submitted before they get put on to our showcase.  We cant simply finance any and every idea or put those for the community to vote on.  For example, if someone submits a 1-page idea for a film with no script and the budget is unrealistically high with no commercial value, our film team would not graduate that film to be put on the showcase.  On the other side, you have people such as myself and Paul Sparkes that have raised billions of dollars for companies from a variety of industry from early stage to maturity.  As such, we were closely with Mogul to ensure the best decisions are made.  In terms of the community, we give the $STARS holders a voice in making decisions on what they want to see made but it’s within reason.  We cant make for instance a sequel to star wars if we wanted to because it would be too expensive, we dont have the ownership or rights to it, etc, etc.

Q2 From @sera2431:Does your project support staking program?if yes. how is your stake system work, what is the requirement for user if they want to stake in your platform?@Joule123

Gorav Seth: We do have a staking program.  You can stake $STARS on our platform or a $STARS/$ETH pair as well. Here’s the link for more info.

Q3 From @sera2431 :  Does your foundation only peoply of your own country or all over the World?@Joule123

Gorav Seth: It’s anywhere in the world.  Mogul is a global platform.  We are right now making projects in North America that could be filmed in any part of the world.  As we grow, there is the possibility to make movies in different languages, set for different audiences.  We are just getting started now.

Q4 From @Genesitgem : Marketing is a central element for every project, so that everyone knows the potential that a project can bring is vital to achieve the goals set. What is your strategy to attract new users and Investor to your project and keep them long term?

Gorav Seth: Every film project we make will be marketed widely through both traditional mainstream media outlets and via the crypto community.  We have partnered with very large crypto influencers such as the Bad Crypto podcast, who help spread awareness.  We also have a firm called Rogers & Cowan/PMK that is the leading entertainment PR & Communications company in the world.  They manage the biggest stars, producers, company and studios. Amazon, Netflix, Snapchat, etc.   They are also working with us closely to get provide maximum worldwide exposure. You can check out their list of clients here and see for yourselves.

Q5 From @oishalarput0022 : Can you tell me the reason why this project, is worthy to invest ‘into compared to its already established competitors??

Gorav Seth: We raised about $10m through the early-pass access pass and utility sale with a huge turn-out.  Our platform has nearly 50k users now and we have partnered with industry leaders in the space.  Mogul is just getting started and this is the opportunity for people to get in on the ground up.  The benefit of the project, unlike many others, is that we are focusing on an archaic industry that has been slow to adopt.  Mogul will revolutionize and democratize the industry which will provide massive benefits to them in an industry where media/content/creatives are getting commoditized.  Finally, we appeal to the mass audiences because everyone appreciates and loves film and entertainment.  There’s mass appeal and it’s easy to understand.  Everyone is a consumer in some shape or form.  You can contrast this with projects that are focusing on issues that the masses dont typically care much for.

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